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We empower you to connect
with your clients at home or abroad
How to successfully reach the foreign language market:
- Localize [translate] your website into foreign
languages to reach target markets domestically and internationally
- Translate your business collateral into another language and culture:
marketing materials, business cards, legal documents and contracts,
employee benefits manuals, etc.
- Hire interpreters for your business meetings, conferences, employee
trainings
and other functions
- Evaluate your company's branding and slogans in your target foreign
language market to ensure cultural appropriateness and effectiveness
BEFORE they go public or damage your reputation and pocketbook
- Create telephone messages, marketing videos and advertisements for your
foreign
speaking audiences
How to effectively partner with a language service provider:
- Ensure your service provider is professional—putting quality, accuracy
and your reputation first
- Decide how much professionalism you wish to invest in and spend
accordingly. There is a difference between budget and boutique, quick
fix and quality, and practical and extravagant. Find that balance in
your service provider
- Learn about the process of translation and how your organization can
save time and money by becoming involved in that process from the
beginning
- Ask your service provider about their quality assurance process and the
level of professional experience and training their translators and
interpreters have
- Build terminology databases with your service provider over time to
speed up future translation projects and save your company money and
ensure consistency in messaging
- Think about possible liability issues you might incur if your foreign
language communication is not accurate, culturally appropriate and
professional in every way
- Plan ahead so that creative, professional linguists can make your
collateral effective and accurate
Contact us for an estimate or more information
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